His view movie trailers from the DVD with augmented reality, could it?
The augmented reality technology like yet strangely in our ears, but is not the case in the United States, the definition of AR technology according to Wikipedia is, a technology, the virtual objects or combined two-dimensional and three in a real environment measurement and tridimensional planning, virtual objects in real time.
Qualcomm as telcos lets you develop unique applications of the technology-based applications that only for AR. in fact you are still a demo, but enough to know, sophistication. What is the application in question?
The application smartphone users Smartphone makes camera its aimed that the DVD is locked and you can the trailer of DVD movies in real time, without having to open the seals of the DVD.
See how it works, the applications DVD cover, assign the database and then play online trailer directly. However the required chip Snapdragon (created by Qualcomm), Mumpuni, Internet connection (3 g/WiFi) and a fast graphics processor. This is a breakthrough idea is interesting.
AR technology, which generally applied in the application, or a map location, hopefully in a few pass the application immediately started, to the public. (via GigaOm)